About The One Minute Millionaire

A Book Like None Other

When Robert Allen and Mark Victor Hansen conceived The One Minute Millionaire, they wanted to create a book that was like none other ever written. It should be a book that provides useful, practical knowledge, yet in a form that is easy to digest. It should be fun, and at the same time, it should be relevant to every reader.

And because Bob and Mark love to go where no man (or woman) has ever gone before, they thought, let's create a book that is both fiction and non-fiction at the same time. Let's pre-sell a million copies of the book, and let's do what no one has ever done: have a #1 bestseller on both the fiction and non-fiction lists simultaneously.

After the events of 9/11, this project was cast in a new light.  Mark and Bob realized that they are uniquely qualified to help thousands of people become millionaires and to inspire these people to work together to support charitable activities to improve our world.  The One Minute Millionaire will serve as the textbook to inspire at least a million new millionaires in the next decade and raise over $1 billion for charity.

The Making of The One Minute Millionaire

It was Bob who had the original idea for this book. Bob thought about who would be the perfect partner to write a book with him that would encapsulate the fundamental natural laws that support prosperity. He'd known Mark Victor Hansen for over fifteen years, and he knew that Mark is not only one of the greatest visionaries of our time, he is one of the most creative marketing geniuses alive today.

Since Bob is a man who practices what he preaches, he set himself the goal of having Mark write this book with him. To this end, he called Mark's office (unbeknownst to Mark), found out when Mark was going to be on a plane for 3-4 hours and booked a first class seat right next to Mark's.

During that flight, Bob told Mark about his idea for this book and the seeds of a blockbuster were sown.

A Novel

Bob and Mark have written the most unique book ever created. The right side pages are a novel. A story of a young woman, named Michelle, who's husband is killed in an accident. He has not provided for his family and she is left destitute. Her husband's parents have money and have never approved of her. They go to court and obtain custody of her two children on grounds that she does not have the means to support them.

As you can imagine, Michelle is devastated. She finds herself in homeless shelters and by happenstance meets an older woman named Sam. Sam has been through her own hells and come out the other side. She takes Michelle under her wing.

The story describes the courage Michelle must find to face her parents-in-law and to make a deal with them, that they will release all claim to her children if she can come up with a million dollars in 90 days. Could you earn a million dollars in 90 days if your children's lives depended on it? Michelle has no choice.

Michelle depends on her mentor, Sam, for the knowledge, guidance and support to regain her children. There are no guarantees in this world, and as heart-rending as Michelle's situation is, there is no assurance that she will achieve her heart's desire.

A Guide Book

The left side pages of The One Minute Millionaire are capsules of knowledge, inspiration and exercises. Each page communicates one key concept. These "Millionaire Minutes" tell the story of what it takes to become a millionaire, one minute at a time.

The left side of the book is intensely practical. And it covers the seven fundamental areas that will be addressed in the Enlightened Millionaire Program: belief, intention, intuition, manifesting, mentors, marketing and multiple streams of income.